2017 has been a landmark year for Sansiri, making waves in both national and international real estate arenas, with major partnerships, awards and successful ventures into new markets.
Here’s a look at Sansiri’s top 10 achievements of 2017.
Sansiri Agent Conference - Singapore
Sansiri held its first ever Agent Conference in Singapore with its partners Bangkok Bank and Baker & McKenzie. Hundreds of property agents and industry related professionals attended the conference where Sansiri shared insights on the Thai economy and the market outlook for 2017.
International Thai Lifestyle Festivals - Singapore & Hong Kong
Sansiri and its key partners jointly organised the inaugural Thai lifestyle festivals in Singapore and Hong Kong, to further promote Sansiri as a luxury lifestyle brand in key foreign markets.
Finest Thai
The event in Singapore was met with tremendous success, with over 125,000 people attending the 3-day event and gross sales of 24.5 million THB. It showcased Thailand’s finest aspects, with a good mix of the traditional and modern. Sansiri also released an exclusive preview of TAKA HAUS, their joint development project with Tokyu Corporation from Japan.
Thai Festival by Sansiri
The iconic Lan Kwai Fong area in central Hong Kong was transformed into a mini-Thailand, with Thai favourites such as a pop-up ‘floating market’ selling ever-popular Thai culinary treats. Visitors were treated to authentic Thai dance and martial arts performances. Sansiri also showcased one of their most popular properties, OKA HAUS during the event.
New Branch Offices in China
Sansiri officially opened 3 new offices in Shanghai, Guangzhou and Shenzhen, all of them first-tier cities of China. This facilitates Sansiri’s continuing expansion into the Chinese market, and will help to generate the 4.5 billion THB that Sansiri aims to bring in from Chinese buyers in 2018.
2017 saw the launch of Sansiri’s flagship luxury condominium, 98 Wireless. Situated in one of the most exclusive neighbourhoods in Bangkok, 98 Wireless aptly embodies its slogan, “The Best Comes as Standard”. It was also awarded the honour of being the first residential building in Thailand to receive a LEED certification - the foremost program for the design, construction and operation of green buildings.
Le Fonti IAIR Awards 2017
Sansiri and its properties gained much acclaim in the industry with a string of prestigious awards, starting with “Company of the Year - Luxury Real Estate Thailand” and “CEO of the Year in Property and Real Estate in Thailand” at the Le Fonti IAIR Awards held in Hong Kong. Sansiri is the only Thai developer to have received these awards in the Real Estate sector.
BCI Asia - International Design Awards 2017
Sansiri’s “The XXXIX”’ won the grand prize in the “International Design Awards (Residential) 2017 at the BCI Asia Awards. The project won top honours for its spectacular interior design as created by DWP CitySpace. Sansiri once again was the only Thai real estate developer to receive an award in this category.
PropertyGuru Thailand Property Awards 2017
Sansiri’s position as the leader in Thailand’s real estate development sector was further cemented with 4 wins at the 12th Thailand Property Awards. It received the highest accolades for “The LINE” projects in 3 categories: The LINE Phahon-Pradipat project won both the “Best High-Rise High-End Condominium Development (Bangkok) Award” as well as the “Best Universal Design Development Award”, while The LINE Sukhumvit 101 was awarded the “Best High-Rise Condominium Architectural Design (Bangkok) Award”. Sansiri’s social responsibility efforts were also recognised with the “Special Recognition in CSR” award, with the company winning it for the second year in a row.
The International Design & Architecture Awards 2017
Sansiri’s flagship luxury condominium 98 Wireless received top honour for the “Best Luxury Residence - Global Award” at The International Design & Architecture Awards. The development was designed by DWP, an internationally acclaimed creative architecture firm.
Siri Venture
Sansiri branched out into startup investment with Siri Venture, a new corporate venture capital fund, in partnership with the Siam Commercial Bank. Sansiri is focused on investing in startups working on various home technologies, robotics, artificial intelligence and other property-related solutions. Siri Venture, with registered capital of THB100 million (US$2.8 million), will be investing about 40 startups over the next three years.
Everyday Visionaries Partnerships
Sansiri’s biggest announcement of the year - US$80 million investment into 6 leading global technology and lifestyle businesses. The 6 brands, The Standard, One:Night, Hostmaker, Monocle, Farmshelf and JustCo were chosen for being visionaries in their sectors and demonstrating their global vision of next-generation living.
Sansiri’s new chapter will focus on growing from a real-estate developer to one of the world’s leading lifestyle brands, bringing about a new era of living.