SANSIRI NEWS

• Sansiri targets millennials with Ekkamai, a central millennial district (CMD) location, and prices starting from 4.59 million baht.

 

• Ekkamai is an attractive location for homebuyers and investors because it offers convenient transport and is surrounded by offices and lifestyle destinations. Resell prices go up by an average of 11.5% with a return on rent of 5–6%.

 

• Over the past nine months, Sansiri has earned 19 billion baht in sales revenue and 20 billion baht in transfer revenue. XT EKKAMAI is 70% sold. Sansiri is confident it will meet its transfer revenue goal of 42 billion baht.

 

• For the first time in Thailand, XT residents are invited to ‘extend your style’ at common facilities that extend across a floor area of nearly 2 rai. They can reap the benefits of co-working spaces at every XT property, starting with XT EKKAMAI, and enjoy the exclusive XT Experience Privileges.

 

• Sansiri is reiterating its development standards and boosting the confidence that customers have in the brand with the delivery of XT EKKAMAI, Made for Life ... Made for Your Style.

  Piti Jarukamjorn, Deputy Executive Vice President of Condominium Project Development and Strategic Project Management at Sansiri Public Co. Ltd., reveals that Sansiri and Tokyu Corporation have completed the construction and interior decoration of Thailand’s first ready-to-move-in lifestyle condominium XT EKKAMAI. Valued at 3.6 billion baht, this high-rise development is part of the all-new XT series of sky-scraping residences by Sansiri, whose creation is based on customer insights obtained through rigorous research into millennials’ consumer behaviour. Sansiri has learned that nearly 80% of this group of consumers prioritise experience over material possessions and take part in the sharing economy trend. The XT brand under the ‘Extend Your Style’ concept has been carefully crafted to meet the demands of this target group. We have chosen to develop this property at a prime location in the heart of Ekkamai, which we have aptly named a central millennial district (CMD), because it offers amenities, such as modes of transport, offices and lifestyle destinations, that meet millennials’ work- and home-life needs. Prices start at 4.59 million baht.*
 
“XT EKKAMAI is one of the five ready-to-move-in condominiums that Sansiri plans to deliver within the second half of this year. It is currently nearly 70% sold. Over the past nine months, Sansiri has earned 19 billion baht in sales revenue, which is 11.18% higher than its 17-billion-baht target. The property developer has generated 20 billion baht in transfers or 83% of the 24-billion-baht target. We’re confident that XT EKKAMAI will propel us towards our transfer goal of 42 billion baht,” Jarukamjorn stated.
  Ekkamai, a prime residential and rental location in the heart of Bangkok, surrounded by workplaces and lifestyle destinations
Ekkamai is one of the CMDs that Sansiri has selected because it has great potential to attract millennial homebuyers. It offers the convenience of access to the BTS SkyTrain system through the Ekkamai station and connections to businesses and offices in well-established central business districts such as Sukhumvit and Phetchaburi and new business districts such as Bang Na. It is also home to a gamut of lifestyle destinations, such as Woeng Boran Ekkamai, The Cassette Music Bar Ekamai and Kiki Korean Bar (Ekkamai). Other amenities include Samitivej Hospital, Ekamai International School, Donki Mall Thonglor, Gateway Ekamai and J Avenue Thonglor.
 
“Ekkamai is a prime location for homebuyers and investors. It offers the convenience of transport, proximity to workplaces, other amenities and lifestyle destinations. All of this is in the very heart of Bangkok. Ekkamai is a location that you should keep your eyes on. Its current land price is 25% lower than that in the adjacent neighbourhoods of Phrom Phong and Thong Lo. Its property prices have been rising at an average rate of 11.5% every year. It is an especially worthwhile location if you’re looking to invest in a rental property with good long-term returns. The average rental rate return is about 5–6% at the moment,” Jarukamjorn explained.
 
XT EKKAMAI, Thailand’s first lifestyle condominium for millennials
XT EKKAMAI is the first ready-to-move-in lifestyle condominium in Thailand. It has been developed by Sansiri Public Co. Ltd. and Tokyu Corporation. This 3.6-billion-baht property is located on a 2-rai plot of land on Sukhumvit 63, better known as Ekkamai. ‘Eccentric’ has been the design concept of this 38-storey condominium, resulting in a one-of-a-kind appearance. Its form and function cater to the work-hard, play-hard lifestyle of millennials, who are known for being different but tasteful. The common facilities extend across a floor area of nearly 2 rai. Work and play features occupy the same space. For instance, the Co-Work & Play Space on the first floor can transform from a laidback workspace into a recreational room for games like table tennis and table football. Residents enrolled in the XT Club program can take advantage of co-sharing spaces at any of the XT properties by making a reservation through the Sansiri Home Service application. They can also reap the benefits of the 24/7 Sky Lounge, where they can hold meetings or get together with their friends while taking in the city views from the curved panoramic picture-frame windows. At the Active Gym, they can challenge themselves while using the ICAROS VR planking machine, work out virtually with a trainer through live streaming or attend offline classes offered exclusively to XT EKKAMAI residents by We Fitness at the Virtual Exercise Room. They can also frolic in the 50-metre, Olympic-size Sky Lap Pool with 270º views of the city or catch up on their favourite Netflix show with their friends at the adjacent Outdoor Theatre.
  Thailand’s First: Sansiri is inviting XT residents to ‘extend your style’ and discover limitless living with the use of the co-sharing space at every XT property, starting with XT EKKAMAI. They will also receive the exclusive XT Experience Privileges: The Special Lifestyle Deal allows them to book a VIP corner every Friday at The Cassette Music Bar Ekamai; With Limited Edition Stuff, they can register for a chance to win a passport that will enable them to visit the neighbourhood’s chic hidden bars and enjoy signature drinks; The XT Club Community / New Experience, meanwhile, will transport The Cassette Music Bar Ekamai to XT EKKAMAI, along with live performances from famed artists.
 
End of Year Special: XT EKKAMAI, Thailand’s first ready-to-move-in lifestyle condominium with a starting price of 4.59 million baht, is now offering a special promotion of no-interest instalments of 2,999 baht for 24 months and bonuses of up to 300,000 baht. This promotion is valid until 31 December. Homebuyers will also receive up to 770,000 baht in insurance coverage, valid at leading hospitals in the BDMS group.
 
“XT EKKAMAI is Thailand’s first ready-to-move-in lifestyle condominium in Thailand by Sansiri. It caters to millennials’ needs with the three highlights that enable residents to live beyond limits: They may choose the layout that best suits their lifestyle, make use of the co-sharing spaces at every XT property and enjoy the exclusive XT Experience Privileges. These three perks set our brand apart from others, winning the hearts of homebuyers and living up to the ‘Made for Life ... Made for Your Style’ living. The success of the XT brand is attested by the fact that XT EKKAMAI is already 70% sold. We are confident that we will be able to reach our transfer goal of 42 billion baht,” Jarukamjorn concluded.