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Sansiri unveils “98 Wireless” One of Southeast Asia’s most prestigious residential developments.

Wednesday , 09 March 2016 NEWS

Creating a new chapter in Thailand’s property development industry, Sansiri today unveiled its flagship project “98 Wireless”. Set to become an icon in Bangkok, the 25-storey high-rise condominium is comprised of 77 luxurious units and is valued at more than Bt8.5 billion. The much anticipated project sets to become the Southeast Asia’s most exclusive address with its exquisite craftsmanship and artisanal quality of hand-selected materials, raising the bar for super luxury condominiums.

98 Wireless was designed under the concept of “The Best Comes as Standard”, true to Sansiri’s reputation as the top property developer in Thailand. The timeless elegant property will provide unique privileges for its residents, with its multi-facetted 5 dimensions of excellence including prestigious location on Wireless Road, world-class architectural and interior designs, exquisite craftsmanship and attention to detail, exclusive and personal services, and Sansiri’s undisputed quality. Sales will officially launch upon completion, expected in October 2016.

Situated in one the most exclusive neighborhoods in Bangkok, 98 Wireless is located on Wireless Road, a tree-lined boulevard close to both Lumpini Park and shopping districts. Occupying approximately 2 Rai, the project includes an underground parking space with the residential tower offering 77 units at an average selling price of Bt550,000 per square metre. Room sizes range from two to three bedroom residences, the Penthouses, and the most spectacular Super Penthouse – aptly named “The One” – which is located on the building’s top two levels.

Sansiri Public Company Limited disclosed that the company spent more than five years to craft this flagship project to perfection. 98 Wireless aims to become the best residential development project in all aspects and every detail which are in line with its ‘The Best Comes as Standard’ concept. Carefully crafted to provide the harmonious living for a selected number of clients in the upper market segment, 98 Wireless will present the finest details to cater the exquisite luxury lifestyle of its residents. To ensure the highest quality of every handpicked element in the landmark project from building materials to interior decorations, from facilities to amenities, Sansiri’s top management also played a pivotal role being involved in the whole selection process. The property is the true pride of Sansiri and second to none in both Thailand and Southeast Asia.

Prestigious address in the heart of Bangkok
One of the greatest assets of 98 Wireless is its location on the prestigious Wireless Road. Similar to Fifth Avenue in Manhattan, New York, Wireless Road offers a unique combination of modern elegance and historical presence. Commercial and diplomatic districts intersect, with world-class shopping, five-star hotels and restaurants, high-rise office buildings, embassies and consulates, as well as one of the city’s largest parks, all within steps from each other. Most importantly, Wireless Road is the only tree-lined street in the centre of Bangkok, providing the sense of a private retreat that specifically caters to the demands of discerning Thai and foreign customers.

“Realising the monumental potentials of this prime location, Sansiri proudly presents 98 Wireless – the only available freehold super luxury condominium on Wireless Road, surrounded by embassy rows, and Bangkok’s historic landmarks. Today, the estimate value of land on Wireless Road soars by 70 per cent on average each year, more than double when compared to Silom and Sathorn Roads, at approximately 33 per cent annually. Therefore, each deal on Wireless Road’s piece of land always hits new record high. Acquiring the plot in 2010, the company had paid a record price of Bt1.5 million per square wah.  It is expected that the estimate land price on Wireless Road land price will reach 2,800,000 baht per square wah in 2017.”

World-Class Design
The architecture and interior design of 98 Wireless offers a modern version of classic style while delivering the ultimate in luxury living.  The building draws inspiration from classical European Beaux-Arts style embracing traditional craftsmanship and artisanal integrity.  The elite design team was led by the globally-recognized creative architecture firm DWP - Design Worldwide Partnership.  New York interior designer Anne Carson exclusively styled the grand reception areas and three levels of exclusive amenities including a gracious tea salon and an elegant business lounge in Ralph Lauren Home furnishings.  In addition, the Bangkok-based landscape architecture studio T.R.O.P. Terrain + Open Space designed the formal gardens and outdoor living spaces.
Exquisite Craftsmanship
98 Wireless was exquisitely crafted with the utmost attention to detail, and the finest natural materials and finishes are evident throughout the building. These include the solid white-oak herringbone floors and rare mahogany crotch door panels imported from the United States, as well as façades made of Portuguese Moleanos Limestone, which have undergone accelerated weathering tests prior to installation. The master bathrooms are clad in marble selected from the best slabs of the Statuario Marble directly handpicked from a marble quarry in Carrara, about 100km northeast of Rome.

Creating a new standard for super luxury living, 98 Wireless features only top-of-the-line world-class brands in every residential unit. Appliances and hardware brands include SubZero refrigerators and wine cabinets, Gaggenau kitchen appliances, SieMatic kitchen furnishings, Lefroy Brooks bathroom fixtures, and Kallista bathroom products.   

Exclusive Services
The well-appointed residences are matched with the highest levels of hospitality, starting with a dedicated butler for every two floors and private elevator for each unit. Sansiri has also prepared exclusive services including a Bentley limousine service, valet parking, 240 per cent of underground parking including super car parking spaces, and private lifts for each unit. Unprecedentedly, 98 Wireless will also provide an on-site luxury lifestyle management service offered by the world renowned concierge company, Quintessentially.

An Industry Leadership
Developed by Thailand’s leading developer of premium residential projects, 98 Wireless is driven by Sansiri’s wealth of expertise in bringing together a highly qualified team to ensure top quality, world-class aesthetic. Beyond sumptuous design, Sansiri also recognizes the importance of developing sustainable and environmental friendly projects. 98 Wireless will be among a few residential projects in Thailand to receive LEED certification from the United States Green Building Council (USGBC).

“Unlike other luxury condominiums available in the market which are mixed-use projects, 98 Wireless is offering unrivalled exclusive luxury living experiences for only 77 units housed in a private residential building. We believe that 98 Wireless will respond well to the demand of the high potential elite market. Our customers are both local and foreign buyers and we anticipate a 60:40 percentage respectively. As one of Southeast Asia’s most prestigious, Sansiri’s 98 Wireless is offering an average selling price of Bt550,000 per square. Sansiri expects that 98 Wireless will respond well to high end target buyers, especially those loyal customers from the company’s first premium residential project, Baan Kai Muk. Our customer base places confidence in our capabilities to offer for the super-premium market segment. Additionally, the property’s potential for value appreciation on Wireless Road, coupled with timeless design, high quality handpicked materials, and aftersales service would also appeal as long-term property investment opportunity. This is demonstrated by the Bann Kai Muk condominium that was first launched 27 years ago at Bt7 million or bt37,000 per square metre. Today the project has resale value of Bt80 million or Bt330,000 per square metre, representing 1150% price appreciation”. Sansiri concluded.

Sales will officially launch after project completion in October 2016. For more information, please visit
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